The Chocomel brand has a long heritage, built upon its reputation as the tastiest, creamiest Chocolate milk drink.
Consistent product quality has gone hand in hand with consistent communication of our brand values to our many loyal consumers.
Clarity and consistency of visual representation have helped to define Chocomel as a brand that consumers trust to deliver pleasure and enjoyment. We take great care to ensure that our brand equity maintains its integrity with a consistent visual focus.
We have categorised our marketing communications to build a holistic, yet flexible brand identity. The range of elements can be adapted for diverse executions, either working individually or integrated to enable ‘freedom within a framework’.